NEWS

FOR IMMEDIATE RELEASE

DIRECT SOURCE

WRAPS THIRD QUARTER COMMERCIAL

ON A HIGH NOTE

Metairie, Louisiana---(May 12, 2011)  Direct Source today announced the completion of their third quarter commercial, opening hurricane season June 1st, that shall run on select prime-time spots including: “Bachelorette,” “So You Think You Can Dance,” the “Today Show,” and News throughout the day.  Marketing Manager Michelle Silva today said, "I didn’t know how I was going to top last quarter’s promotion, but I think our next commercial displays a creative edge that other home improvement companies aren't showing.  We just wanted something different.  Robert and our cast of “performers,” (Direct Source employees) were having a swinging good time!" 

On hand bringing the vision to camera were long-time industry veterans Rene Michel and Denise Orgeron, both of WVUE FOX 8, respectively.  “Having worked with Owner Robert Laurent and Michelle Silva on all of their recent spots, we are really beginning to understand the big picture and the end result," said Orgeron, Media Specialist at FOX.  Rene Michel adds, “Customers and industry folks are taking notice.  Direct Source thinks outside the box and has creative flair.  We always have fun shooting on location.”

Direct Source strives to remain on the cutting edge of industry products, manufacturing technology, and cost efficient solutions to their customers.  The 3^rd Quarter campaign kicks off hurricane season on local stations: WVUE FOX 8, WGNO, and WDSU.

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